Tuesday 7 January 2014

Community Friendly Hairdresser at Cambridge Market

Local resident and hairdresser Jo Harding started trading at Cambridge Market back in May this year, and with it, brought a new and unique idea with her. The business, ‘Echo Cuts’, sees Jo save all the trimmings of hair she cuts, which is then bagged up and given to people to use, free of charge, as compost. Although the idea is new to the market scene, the actual concept has been around a long time, Jo’s grandparents using it for years when planting his slow growing plants. The uniqueness of an outside hairdressers has not only been a hit with the locals who use the market, but has also caught the attention of a lot of the tourists who visit the city. Having a stall at the market enables Jo to keep her prices down and offer visitors to the market a more convenient and affordable hair cut. Jo told MTN, “A lot of people can find high street salons intimidating, not to mention expensive. When I first got into hairdressing getting your haircut was always seen as a necessity, however nowadays it’s seen more as a luxury. With being able to offer lower prices I hope I can turn this back around to how it use to be so that people can afford it more often, and if your hair is good you feel good. Also my customers see that their cut offs are being put to good use by helping the environment. Having worked at salons previously I’ve seen just how much wastage there can be, but it doesn’t have to be like that.” A lot of people use the compost on their allotments and gardens, then call Jo when they want some more and then pick it up or she can deliver it by bicycle. She if often seen biking to and from appointments and the market, which is another of many ways that Jo helps the environment and is currently having a new bike trailer made with advertising space on it available for small businesses. She is also in the process of looking for a spinner, which means she can knit it together and give people the choice of having it either knitted or as it comes. Alongside keeping her business green and helping the environment Jo also does a fantastic job in supporting and raising the profile of local charities. Every haircut that Jo makes sees £1.00 go to a local charity and she dedicates roughly three months worth of money to an individual charity. Between May to August she helped the charity Childrens A + E at Addenbrookes (started by Junior Sister Byrne) and her donation helped buy new books for the patients. She is currently supporting the Arthur Rank Adult Hospice (September to December) and is looking at which local charity she will be supporting in January. All volunteers who work at the charities also get Community Friendly Hairdresser at Cambridge Market offered a free haircut. In summing up Jo told MTN, “The reason I do it is to try and raise the profile of our local charities, as well as donating to them. It is important that we give back to our local communities. People are quick to moan about the economy, yet they still order the majority of things online. They would genuinely be surprised if they came down and supported the local market at just how great it is, thus giving something back locally. The atmosphere at the market is fantastic, especially between us traders. Considering we are all independent businesses the teamwork is second to none, always helping each other out. Its almost like we are one big family, I love it there.” What does the future hold for Jo and Echo Cuts, Well, “One day I really hope I can expand the business and idea so it can be used at markets across the UK. Too help benefit local charities up and down the UK and of course the environment nationwide would be fantastic.”
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